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With extensive multidisciplinary skills on its side, P'Référence, the design agency for the Diadeis group, can lay claim to over 10,000 packaging, service marketing and visual identity creations. Recognised for its creativity and its ability to innovate, P’Référence beat all other French agencies to receive the most accolades at the Pentawards, the world packaging design competition.
Diadeis also offers tactical creation services. Tactical creation bridges the gap between the creation and the materialisation of strategic ideas. It guarantees a brand’s graphic identity and constitutes a key process throughout all phases of the product life cycle (including range extensions, disruptive campaigns and event-related products).
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